Lincoln Industries has witnessed an expansion in its truck business beyond basic exhaust components; growing into a wider range of products including bumpers, internal cab components, grab bars, engine components, emblems, and heat management solutions. This growth reflects our ability to evolve with our major heavy-duty truck customers and the market by embracing complexity and automation to meet their dynamic needs.
“Our success lies in our relationships with customers and our ability to perform,” explains Eric Jacobs, Director Truck Segment. “Our venture into new product categories like grip steps, curtain tracks, and emblems was born out of trust. Clients turn to us to solve problems, a testament to the confidence they have in our capabilities.”
Innovation and technical expertise are at the core of Lincoln Industries’ success in complex products. “Our investments in testing capabilities and our willingness to work closely with customers set us apart from competitors,” adds Jacobs. “We’ve taken on new projects with insulation and anodizing, which showcase our technical capabilities and problem-solving acumen.”
Automation has played a pivotal role in transforming Lincoln Industries’ manufacturing processes. Robotic polishing cells and fully automated benders have enhanced consistency and reduced manual labor, addressing ergonomic challenges, and increasing operational flexibility.
Looking to the future, Lincoln Industries is focused on expanding its presence in the trucking industry, particularly in light of the rise of alternative powertrains. “We are exploring opportunities in parts that remain essential regardless of the power source,” says Jacobs. This forward-thinking approach is part of a strategic vision to focus on long-term projects that align with the company’s goals.
Despite rapid growth, Lincoln Industries has successfully navigated challenges. “We’ve become a more nimble operation, investing in our people, infrastructure, and equipment to meet changing customer needs,” explains Jake Bruns, Director of Operations. This agility is reflected in the workforce too, with new skills and roles emerging, particularly in operating advanced automated equipment.
Lincoln Industries’ expansion in the truck business is a story of strategic growth driven by customer trust, technical innovation, and a commitment to complex, long-term projects. This journey underscores the company’s readiness to adapt and excel in an ever evolving market landscape.
